32Red Sponsors the Lincoln Handicap at Doncaster
32Red are delighted to announce that we are the new sponsor of the Lincoln Handicap, which will take place at Doncaster Racecourse on 24 March 2018.
The deal represents a three-year partnership between 32Red and Arena Racing Company (‘ARC’). 32Red have been sponsors of the All-Weather Championships since their inception in 2013.
The 32Red Lincoln, worth £100,000, is seen as the traditional start to the flat turf season in Britain, and is the first major handicap of the year. The race has been won in recent years by David O’Meara’s Bravery, Godolphin’s Secret Brief and Gabrial, trained by Richard Fahey.
The deal will see 32Red branding across the site at Doncaster Racecourse and involvement with race titles across both days of the Lincoln Meeting.
Ed Nicholson, Head of Racing Communications and Sponsorship for 32Red said:
“We are delighted to add the Lincoln handicap to our already strong portfolio of sponsored races. Being the traditional curtain raiser to a new turf flat season, the 32Red Lincoln handicap provides us with a huge opportunity for our brand to engage with important consumer groups, from the extensive media attention it garners.”
“32Red now sponsor, within a week, a race which traditionally heralds the start of a new turf flat season, while also continuing to support the All Weather Championships, which for many signals the end of a winter long all-weather campaign.”
ARC’s Group Director of Partnerships, David Leyden Dunbar said, “We’ve always enjoyed an excellent relationship with 32Red through their sponsorship of the All-Weather Championships and we’re delighted to bring them on board to Doncaster for the first time with The 32Red Lincoln”.
“The Lincoln is a heritage handicap with a tremendous history, and a special place in the racing calendar as the first major race of the new turf season and we’re looking forward to continuing that with 32Red.”
For more information, or to buy tickets to the 32Red Lincoln meeting, please visit www.doncaster-racecourse.co.uk.
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